Analytics

Citation diversity

Whether answers cite a mix of independent sources or the same three domains on loop.

Low diversity means a monopoly source. You either become that source, displace it, or live with it.

Wire echo and syndicated press releases fake diversity.

Examples

Every Perplexity answer cites the same affiliate. That’s a monopoly, not a healthy category.

An audit of which domains and URLs models actually footnote for your prompts.

Citation share is the percent of relevant AI answers that point to your domain as a source, not just say your name.

When syndicated copies of the same article flood AI answers, crowding out independent sources — including you.

Is diversity always good? +

For the ecosystem, yes. For you, winning a monopoly can be fine. Just know which game you’re in.

See Reddit threads and AI answers for your brand in one place. Start with a free analysis.

Get started