Google Gemini
Gemini is Google’s model family. It powers AI Overviews, AI Mode, and the Gemini app — which means Google SEO and GEO collide here.
If you already invest in Search Console, you are partway there. Gemini’s web answers still drink from Google’s understanding of entities and pages.
Multimodal is not a slogan. Screenshot queries and Lens-like flows need alt text, video transcripts, and product images that are not garbage.
Examples
- An AI Overview cites you; the Gemini app answer does not. Same company, different product wrappers. Track both if both matter to buyers.
Related terms
AI Mode is Google’s conversational search UI: Gemini plus fan-out, more chat than a single Overview box.
AI Overviews are Google’s generated summaries on the results page. They sit above the links and eat clicks.
Google’s free crawl, index, and query tool. Necessary, not sufficient, for GEO.
Models that take images, audio, video, not only text. Screenshots of your UI and YouTube reviews become sources.
FAQ
Is Gemini the same as AI Overviews? +
Overviews use Gemini tech. The Gemini app is a separate UI with its own retrieval quirks. Do not merge the reports blindly.
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