SEO
IndexNow
A ping protocol so participating engines fetch changed URLs faster. Bingy. Not a ChatGPT button.
Cheap to implement. Helps some indexes’ freshness. Not universal.
Still need sitemaps and links.
Examples
- You ship a price change, ping IndexNow, Bing updates, Copilot follows. ChatGPT Search might, later, maybe.
Related terms
Bing index
Microsoft’s web index. It has fed various ChatGPT search setups and still matters for Copilot.
Content freshness
How recently a page was substantively updated. Retrievers like dates. Fake dates are a fast way to burn trust.
XML sitemaps
A list of URLs you want fetched. Still worth having. AI bots may use them, or not. They cannot fix Disallow.
FAQ
Replace sitemaps? +
No. Ping is extra.
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