AI

LLM hallucination mitigation

RAG, browsing, refusal, citations, human review. You mitigate on your bot. Public ChatGPT mitigates on theirs.

Your public pages are part of everyone else’s mitigation: they are the evidence.

Don’t add fake citations on your site. Models copy the habit.

Examples

  • A support bot with RAG still hallucinates when the doc is ambiguous. Tighten the doc.

Related terms

AI grounding

Grounding is tying the answer to retrieved evidence so it hallucinates less. Citations are the visible part.
AI hallucination

A hallucination is a confident falsehood: fake URLs, fake papers, fake quotes. GEO programs must log them, not only “wins.”
RAG (retrieval-augmented generation)

RAG means the model looks up documents at answer time instead of relying only on what it memorized in training.

FAQ

Can I mitigate ChatGPT about us? +

Only by changing the web and waiting. There is no brand-level temperature knob.

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