Local SEO
Maps, NAP, reviews, local pages. AI assistants still ask “near me.” GEO here is reviews plus Reddit plus Maps, not another city landing page mill.
Spam city pages are spam. Unique store facts are not.
Voice and chat local queries are conversational, but the backend is still local inventory.
Examples
- “Coffee shop with outlets near me” — Maps + recent reviews + a Reddit thread about the outlets.
Related terms
Google’s free crawl, index, and query tool. Necessary, not sufficient, for GEO.
NAP mentions in directories. They still help local pack and some “near me” assistant answers.
Spoken queries via phones and speakers. Short answers, local intent, messy ASR.
FAQ
AI Overviews for local? +
Sometimes. Keep GBP honest either way.
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