SEO

Mobile-first indexing

Google primarily crawls the mobile version. If mobile hides facts that desktop shows, you lose them — and some AI bots may see the poor version too.

Don’t hide pricing and specs behind tabs that never render in HTML.

Responsive is fine. Cloaked mobile is not.

Examples

  • Desktop has a specs table. Mobile has “see desktop.” Google and friends index a shrug.

Related terms

Crawling and indexing

Discover, fetch, store. Google does it. AI labs do it with other bots and rules. You need both if you want both channels.
JavaScript rendering for AI crawlers

Whether a bot executes JS. Many AI crawlers are worse at this than Googlebot. If the article is empty without JS, you are invisible.
Page experience

Google’s bundle of vitals, HTTPS, mobile, intrusive ads. Agents hate intrusive ads even more than Google does.

FAQ

AI bots mobile? +

They send various UAs. Make the default HTML complete.

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