SEO

Page experience

Google’s bundle of vitals, HTTPS, mobile, intrusive ads. Agents hate intrusive ads even more than Google does.

Interstitials that block first paint also block cheap crawlers.

Good experience is not a citation guarantee. Bad experience is a fetch failure.

Examples

  • A cookie wall that never falls back to content. The bot stores an empty page.

Related terms

Core Web Vitals

LCP, INP, CLS — Google’s speed and stability metrics. Slow pages also annoy crawlers and agents.
JavaScript rendering for AI crawlers

Whether a bot executes JS. Many AI crawlers are worse at this than Googlebot. If the article is empty without JS, you are invisible.
Page speed

How fast the page becomes usable. Timeouts lose crawls. Users and agents leave.

FAQ

Worth a project? +

If you fail basics (HTTP, 12s paint, app install interstitial), yes. Don’t gold-plate CLS while the article is empty HTML.

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