Backlinks
Links from other sites. Still useful for discovery and Google. For AI citations, entity and third-party consensus often matter more than raw link count.
A DR90 homepage with no facts loses to a docs page everyone quotes.
Link schemes still look like link schemes. Models can ingest the whistleblowing thread too.
Examples
- You buy 400 directory links. Google shrugs. ChatGPT never heard of the directories. Time wasted.
Related terms
Moz’s 1–100 score. A correlation toy. Not an AI ranking factor. Useful only as a rough site-size intuition.
Entity SEO is making sure machines can tell who you are: one name, one home URL, same facts everywhere.
Third-party mentions are brand references on sites you do not own. They drive a large share of AI citations.
FAQ
Stop building links? +
No. Stop believing they are the GEO scoreboard. Use them to get crawled and corroborated.
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