SEO
Search query optimization
An awkward phrase that usually means aligning content to how people ask. That’s just intent-aware writing.
If a vendor uses it, ask for the query list.
Includes chat phrasing now, not only short keywords.
Examples
- Optimization with no query list is branding.
Related terms
Natural language queries
Full-sentence searches. Default in chat. Increasingly default in Google too.
Prompt research
Prompt research finds the questions people actually type into AI assistants — the GEO version of keyword research.
Search intent
Why the query exists: learn, find a site, compare, buy. Chat intent is the same with more backstory in one message.
FAQ
Different from SEO? +
It’s a slice of SEO/GEO. Not a separate religion.
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