AI shopping
Product discovery and sometimes checkout inside assistants. Needs feeds, truthful prices, and reviews the model already trusts.
Reddit and UGC still poison or bless SKUs. A pretty PDP does not overwrite a famous defect thread.
Merchant Center-like feeds are the unsexy core.
Examples
- Gemini names a kettle because the feed has stock and a clean GTIN; your artisan page is an image-only Squarespace.
Related terms
Agentic commerce is shopping done by software: find, compare, buy, with a human in the loop somewhere — or not.
Google’s product feed hub. Still the spine for Shopping and for some AI shopping answers that drink Google’s catalog.
Structured product data assistants use to compare and maybe buy. Cousin of Merchant Center feeds.
FAQ
Amazon too? +
Assistants cite Amazon and Reddit constantly in consumer goods. Your site may be third in line. Plan for that.
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