Digital Entity Optimization
A vendor-ish name for making your entity consistent everywhere so AI systems recommend the right org.
It’s entity SEO in a hoodie. Same work: names, URLs, sameAs, not lying on Crunchbase.
Measure with branded prompts and disambiguation prompts (“Acme the CRM not the tires”).
Examples
- Two products, one Twitter handle, three legal names. Models pick a mashup.
Related terms
Whether all the public facts about you agree. Incoherent entities get merged, split, or invented.
Entity SEO is making sure machines can tell who you are: one name, one home URL, same facts everywhere.
A knowledge graph stores entities and relations: this company is that org, founded then, aka these names. Search and AI both sip from graphs.
FAQ
Agency package? +
If they don’t list the actual properties they will fix, it’s a slogan.
Track this in Reddex
See Reddit threads and AI answers for your brand in one place. Start with a free analysis.
Get started