SEO
Entity coherence
Whether all the public facts about you agree. Incoherent entities get merged, split, or invented.
Founding year, HQ, product names, spelling. Pick one and syndicate it.
Reddit nicknames are fine. Official properties should not contradict each other.
Examples
- LinkedIn says 2019, site says 2017, Wikipedia says 2018. Gemini averages them into nonsense.
Related terms
Entity consensus
How much independent sources repeat the same facts about you. Models trust a chorus.
Entity SEO
Entity SEO is making sure machines can tell who you are: one name, one home URL, same facts everywhere.
Knowledge graph
A knowledge graph stores entities and relations: this company is that org, founded then, aka these names. Search and AI both sip from graphs.
FAQ
Who wins a conflict? +
Usually the louder consensus, not your homepage. Align the loud sources.
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